Start free. Pay when your launch needs a domain.
Play Factory pricing is built around the thing creators actually ship: an app, gallery, portfolio, or game on a memorable domain. Domain costs stay transparent; platform margin stays predictable.
Build a profile, publish products, test hosted apps, and learn what people want before attaching a domain.
- Creator profile and product pages
- Hosted app and product publishing
- USDC checkout for paid products
- Activity feed discovery
- Upgrade when a domain-backed launch makes sense
Launch an app on a real domain with a predictable hosting markup over the live wholesale domain cost.
- Live domain cost shown during search
- Flat annual hosting markup
- High monthly play allowance included
- Annual USDC renewal
- Monthly traffic step-ups only after breakout usage
Transparent domain cost. Flat hosting markup.
Annual price equals the domain's wholesale cost plus a flat hosting markup. Premium names naturally cost more because the registry price is higher, not because the platform margin changed.
Live domain pricing
Domain cost is shown during search before purchase. Curated TLDs start with .com, .xyz, .app, .fun, .link, and .site.
Generous included traffic
Each app-on-a-domain includes a high monthly play allowance. Most creators should never see usage billing.
Subdomain add-ons
Extra subdomain sites under an already-paid domain carry no new registration cost, just a small flat annual add-on.
Usage step-ups only happen when a site is working.
Above the included level, small monthly charges increase in predictable tiers as traffic grows. This is upside capture, not cost recovery.
A generous monthly allowance designed to cover the large majority of creator launches.
A small monthly step-up once a site is clearly getting meaningful usage.
A predictable higher tier for games and apps that are becoming real destinations.
Starting numbers we are validating.
Pro starts with a roughly $24/year hosting markup on top of domain cost, roughly 250k plays/month included, roughly $8/month then $25/month traffic tiers, and roughly $12/year per extra subdomain site. Premium TLDs like .game and .gg are deferred or priced in a separate higher bucket.